JW Associates NI is a consultancy founded by Jo Watson, a skilled professional with over twenty-five years’ experience in the private and voluntary sectors. Jo is joined by a number of associates who all bring their personal expertise across the sectors.

Here at JW, we are committed to delivering quality business development and income generation services to businesses and charities alike.

We believe that operating as a vibrant responsible business can boost competitive advantage for forward-looking companies and help communities to flourish.

Jo is an excellent coach and mentor. She has the natural ability to listen, guide and care. As a coach, she gives you energy, passion and enthusiasm that you will succeed. She has the ability to challenge your thought process and view things differently. As a mentor, she is able to guide and enable you to learn. I would highly recommend Jo as a coach and mentor.

Sarah Reynolds 

Youth Worker | Author | Illustrator | Founder and Trademark owner of The Reynolds Five

The Reynolds Five

I attended the Entrepreneur Programme with Jo training on the Leadership Practice module. The approach was insightful with the requirement to interview leaders in business as part of our assignment, this provided a perfect opportunity to meet leaders and broaden our network and of course, learn from successful leaders. The classes were interesting from start to finish. It has given me the appetite to want to continue my learning and to inspire as a leader in business.

Margaret Clapham (Leavy)
Business Development Consultant

Entrepreneur Programme with Jo training on the Leadership Practice